Building a Global Brand through Communications



Colleen Graffy – Former United States Deputy Assistant Secretary of State for Public Diplomacy for Europe and Eurasia, and Associate Professor of Law and Director of Global Programs, Pepperdine University School of Law (Introducing Speaker)

Fred Cook – CEO, Golin (Moderator)

Chris Kuechenmeister – Vice President, Communications, PepsiCo Americas Foods at PepsiCo

Dan Tarman – Chief Communications Officer, eBay

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